One of my new favorite designers that I found while working on a business plan for a specialty denim store for class. It has taken me hours to come across this brand as well as find some of styles I would like to sell in my "store." A.Y. Not Dead is an Argentine brand that rarely has an United States presence. They have about three stores in Argentina and sell to a few e- commerce sites, such as Fabricly, which is also a new favorite site of mine. I love this promo video for Summer 2012! I'm interested to see how this label grows and where they'll be in five years. If I ever did build a store, this would be a dream label to have! I would most definitely visit Argentina just to go to this store and shop.
A.Y. NOT DEAD Summer 2012 from A.Y. NOT DEAD on Vimeo.
Thursday, November 3, 2011
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